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지역 관광객 수요분석을 통한 신규 관광지 방문특성 변호 -충청남도를 중심으로-The Trend of New Destination for Regional Tourist Demand Analysis : Case of the Chungnam Province
기본

지역 관광객 수요분석을 통한 신규 관광지 방문특성 변호 -충청남도를 중심으로-The Trend of New Destination for Regional Tourist Demand Analysis : Case of the Chungnam Province

기간
2012. 01. 01 ~ 2013. 12. 31
연구책임자
이인배
키워드
지역관광객,수요분석,관광지,방문특성
다운로드

관광목적지가 지역관광에 미치는 영향(2013.12.30, 이인배).pdf  다운로드 바로보기

공공누리 공공저작물자유이용허락 출처표시 변경금지

내용

The Trend of New Destination for Regional Tourist Demand Analysis Case of the Chungnam Province
This study explored the trend of new destination for regional tourism in a local province Data were collected from the Tourism Knowledge Information SystemTKIS
Two Database were employed in this study the Reported Visit Data of Tourism Destination20052011 and the National Travel Survey 20092010 This survey shows that new tourism destinations in Chungnam Province have increased 704 All of the current tourist destinations are included in the survey as well The tourist increasing rate is only 165 higher overall This means that Chungnam Province should increase its attractiveness and work to actively develop new tourist destinations The study also says that good places for people health and healing like hot spring resorts and spa theme parks and zoo located in northern Chungnam need a marketing strategy for FIT tourists It is also important to note that family unit tourism is more popular than FIT in historic sites such as BaekjeNaepothe Confucian cultural areas And its necessary to expand the FIT market for experience tourism programs including local festivals Farm Stay etc Policy and marketing implications and suggestions are provided for Local Government

목차

1 서론
2 선행 연구 고찰
3 연구 설계
4 분석 결과

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